About
I’ve spent my career at the intersection of start-ups, technology and product—from big tech, consumer health, to AI and early-stage startups. Today, I work with founders and companies building the next generation of start-ups and AI products. Based between Seoul and San Francisco.
Experience
ADVISOR
2024–Present
Ilant
Revalia
Oxyverse
PhyxUp
Product Strategy
Ray-Ban Meta
U.S. + Europe GTM
Product
Built ChromeOS in lines with Chromebooks and Pixel Phones
RALLY HEALTH
Director, Product
Digital health platform that was sold to UnitedHealth Group in Series B
Founder / Product
Built, scaled, exited
VR Software designed for Kids in hospitals
META · PRODUCT STRATEGY LEAD
Ray-Ban Meta Glasses
Led go-to-market strategy to bring a new category of wearable AI into the U.S. and European market conversation.
Was recruited to lead Ray-Ban Meta GTM across the U.S. and Europe, owning segmentation, positioning, launch planning, channels, pricing, and retail execution.
Repositioned the product from a “smart glasses” product into an everyday AI + camera wearable, building the narrative around hands-free AI, content creation, and social sharing.
Built market-specific launch playbooks, prioritized retail and carrier channels, and aligned Meta, EssilorLuxottica, retail partners, and regional marketing teams.
Used early adoption data to refine the funnel and navigate differences in consumer behavior, retail dynamics, and regulatory requirements across the U.S. and Europe.
Focus: GTM · AI · Wearables · Consumer Product · U.S. & Europe
GOOGLE · PRODUCT
Chromebooks & Pixel Phones
Led product management across Google's consumer hardware portfolio, working across Chromebook and Pixel products from product definition through execution and launch.
Owned product requirements and roadmap development, translating customer needs, market insights, and business priorities into product priorities.
Worked closely with engineering, design, marketing, and cross-functional teams to define features, prioritize roadmaps, and drive execution.
Evaluated user behavior, competitive products, and market trends to identify opportunities for product improvement and differentiation.
Managed tradeoffs across customer needs, technical feasibility, business priorities, and launch timelines.
Focus: Product Management · Consumer Hardware · Product Development · Launch
RALLY HEALTH · UNITEDHEALTH GROUP
Digital health at enterprise scale
Led product management for digital health products designed to engage and support members across the U.S. healthcare system.
Built up Rally Health to be sold to Unitedhealth Group as their digital health leader
Owned product development from requirements and roadmap through execution, working with engineering, design, clinical, and business teams.
Translated member and healthcare needs into product requirements, user experiences, and prioritized roadmaps.
Worked with UnitedHealth Group stakeholders to align product capabilities with the needs of a large-scale health insurance organization and its members.
Used member feedback, product data, and engagement metrics to improve the product experience and drive adoption.
Focus: Product Management · Digital Health · Healthcare · Consumer Product · Enterprise
DREAMWORLDVR · FOUNDER
VR Software for Kids
Founded and built a VR platform from the ground up to help isolated pediatric patients connect through immersive virtual reality.
Identified the problem through firsthand experience with pediatric patients and developed the initial product concept.
Founded the company, built the initial team, and led product development from concept through prototype and early testing.
Developed the VR experience, business model, and go-to-market approach while working with healthcare and technology partners.
Led fundraising and venture development through Harvard Innovation Labs, MIT 100K, and the Harvard President's Innovation Challenge.
Focus: Founder · 0→1 · VR · Product · Healthcare · Fundraising · GTM
